WAXBGONE
This father-son duo behind this brand has put so much heart (and science!) into their product line. They came to us with the goal to revitalize their branding and set them up for success as they explore expansion across other e-commerce channels outside of Amazon.
We custom-designed a full Brand Style Guide; which includes a new logo, color palette, patterns, a brand icon, new brand positioning & messaging and graphic mock-ups galore showing how all the elements work together.
WHAT WE DID:
Branding & Visual Design
Lifestyle Photography
Product Photography
Messaging & Brand Strategy
Brand Style Guide Development
What We Did
Visual Design
We created a fully custom branding suite - logos, patterns, brand icon and more that brought this brand to life and is packaged in an usable, directional Brand Style Guide.
Brand Strategy
Before we dive into any type of brand messaging work, we do a deep dive on target audience, sales analytics and really outline the who, what, why & where for the brand. This shapes the visual design & messaging, which work in tandem to bring a brand to life when done well.
Photography
Clean, bright & airy was the goal for this brand’s lifestyle photoshoot. We brought in a set of diverse models to showcase the product usage across a variety of ages. Warm - yet clean & trustworthy!